Product Marketing Manager Crypto Data & Analytics

Location: Remote (Eastern US or Europe)

Employment Type: Full-time

Department: GTM

Salary: $150,000$ - 220,000 USD + equity

About the Company

This remote-first, multi-chain analytics platform is on a mission to make crypto data accessible to all. Used by thousands of developers, analysts, and investors, the platform empowers users to explore and understand the on-chain world across ecosystems like Bitcoin, Ethereum, Solana, and more.

With a globally distributed team of ~60 and backing from top-tier investors (Series B led by Coatue and Union Square Ventures), the company is scaling to support a new generation of onchain analysts. If youre excited about shaping the future of crypto data, this is your chance to join a high-impact team.

The Role

As Product Marketing Manager, youll lead positioning, messaging, and go-to-market for a suite of onchain analytics products including dashboards, APIs, and Datashare services spanning 100+ EVM and non-EVM chains. Youll craft compelling narratives, drive launches, and equip GTM teams with the tools to win across crypto-native and institutional audiences.

What Youll Do

• Define positioning and messaging across products and key datasets (e.g., dex.trades, prices.usd, tokens.transfers)
• Own documentation for datasets and use cases
• Plan and execute B2B-focused product launches and GTM plays
• Develop ICPs and personas from crypto-native teams to institutional buyers
• Create sales enablement content: one-pagers, narratives, demos, and training
• Conduct market and competitive research, win/loss analysis, and message testing
• Collaborate with Product and Engineering on pricing, packaging, and strategy
• Produce content like product pages, case studies, and solution briefs
• Leverage AI-driven tools to streamline workflows and enhance decision-making

What You Bring

Must-haves:

• 4+ years in product marketing for B2B SaaS, data, or analytics
• Strong knowledge of blockchain, crypto, and web3 (DeFi, NFTs, L1/L2s, staking, trading)
• Familiarity with analytics tools and data infra (S3, BigQuery, Snowflake, Kafka, Databricks)
• Exceptional writing and storytelling skills for technical audiences
• Comfortable in fast-paced, high-growth startup environments
• Based in Eastern US or Europe

Perks & Benefits

• Competitive salary ($150K$220K USD) + top-tier equity package
• Equity with employee-friendly terms: ~90% discounted strike price + 10-year exercise window
• 5 weeks PTO + local public holidays (swap-friendly)
• Remote-first culture with flexible hours
• Minimal meetings focus on async work and deep productivity
• Private medical, dental & vision insurance
• Paid parental leave: 16 weeks for primary, 6 weeks for secondary caregivers + phased return
• Quarterly offsites in exciting locations (Tuscany, Berlin, Austria, Athens)
• Annual travel allowance to co-work with teammates
• Home office setup or co-working space allowance
• Work with brilliant, mission-driven teammates
• Swag that actually slaps